BMW Headquarters

The administrative and management headquarters of the BMW Group is a high-rise building, now of listed status, within the world-famous BMW complex. The architectural fabric of this building has been carefully and respectfully upgraded in recent years, to give a more contemporary look. In designing and cautiously integrating the elements in the information and wayfinding system account was taken of these special architectural conditions.

BMW Headquarters
Visual communication | Information and wayfinding system

Functional concept | Design | Typography, layout | Pictograms | Construction drawings and planning | Digital information systems: Design and integration | All work stages
Clients and architects (Building refurbishment)
Schweger Associated Architects
Jens Weber

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